Utilizatorii Twitter, mai deştepţi şi mai bogaţi decât cei ai Facebook
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Adaugă-ne ca sursă preferată în Google
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Urmărește-ne pe Discover
Utilizatorii Twitter sunt mai instruiţi şi au mai mulţi bani decât utilizatorii altor reţele sociale, precum Facebook, şi decât societatea, în general. Cel puţin astfel se desprinde dintr-un studiu realizat în Statele Unite ale Americii de către compania de consultanţă Edison Research and Abritron, citat de cotidianul spaniol ABC.
Conform acestei investigaţii, utilizatorii reţelei de microblogging deţin o mai mare putere de cumpărare şi o pregătire academică superioară utilizatorilor celorlalte reţele sociale, în special Facebook. Rezultatele arată că "30% dintre utilizatorii Twitter au studii universitare, în timp ce media populaţiei Statelor Unite este de 19%", ceea ce înseamnă că având un nivel cultural şi educaţional mai ridicat, utilizatorii Twitter au şi venituri mai mari.
